Red Sox chief operating officer Sam Kennedy, in an interview on the Salk & Holley Show, said that the team was open to extending the recently announced April discounts on concessions beyond the first month of the season.
“[The discounts] could [extend beyond April], and I think that’s something we would certainly consider,” said Kennedy. “It is a small gesture. We owe our fans a lot more than that. What we owe them is continued commitment to player payroll — we need to be at the very top of baseball. By no means would I ever suggest that a small thank you by discounting concessions through the month of April is a proper thank you for a decade of fan support. Loyalty is a two-way street. We recognize that, we understand that and we’re committed to bringing the team back to where it belongs.
“If fans really respond well to it and appreciate it, it’s something that we can take into consideration. It may be a great thing. We pride ourselves on listening to the fans and taking their feedback,” he added.
Kennedy also said that he did not foresee a dramatic overhaul of the Fenway fan experience in which giveaways will become a standard draw.
“In Boston, you need to provide winning baseball, competitive baseball, commitment to player payroll and and a great fan experience. We don’t need the sort of gimmicky promotions or giveaway items or things you need to do in other markets that you need to do to get fans to come to ballgames,” said Kennedy. “It’s a different approach to the business side of baseball in Boston. … It’s all about the baseball here.”
Towards that end, Kennedy suggested that the Red Sox’ rebuilding of their brand requires the team to win again. That will matter more than the duration of concession discounts in determining whether Fenway Park patrons have a positive experience at Red Sox games.
“Nothing will make things feel right in Red Sox Nation other than getting off to a quick start. … There’s no marketing our club can do like winning baseball games,” said Kennedy. “There has been a lot of residual anger. … We recognize that. We get that. We need to do everything we can to improve our reputation. Our reputation has taken a hit. To be clear, we recognize that and we need to be judged now by how we respond to that.”
For more Red Sox coverage, visit weei.com/redsox.
Tom Brady discussed his feelings on the Logan Mankins trade and the return of Gronk.
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WEEI.com's Mike Petraglia and Chris Price discuss the news that Jimmy Garoppolo will get the start Thursday and play most of the game. They talk about what it might mean for Ryan Mallett.
Jackie Mac joins the guys to discuss her thoughts on a possible mid-season tournament in the NBA, LeBron's return to Cleveland, trade rumors with the Celtics and Red Sox, and Darrelle Revis' contract situation.
Jackie MacMullan of ESPN Boston to talk about the Lebron James Saga, the possibility of Rajon Rondo being traded, and the future of Marcus Smart.
Former coach of Celtics 1st-round pick Marcus Smart, Travis Ford joins MFB to talk about what Celtics fans should expect from the strong point guard. Among other things, Coach Ford says Smart will be a hard worker, and will improve his shooting ability.
Joe talked to the Sox right-hander, who allowed three hits and zero walks in the 3-0 win over the Rays.
Red Sox Manager John Farrell talks about Bogaerts' concussion and the youth movement.
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DJ discusses Shawn Thornton's new deal, and the on going negotiations with Jerome Iginla
DJ Bean joins the program to dismiss the recent rumors that the Bruins are in discussions to trade Brad Marchand to the Sharks for Patrick Marleau
Tom Brady discussed his feelings on the Logan Mankins trade and the return of Gronk.
Tim joined the show to discuss the start of the NFL season and the future of Tom Brady.
The top stories of the day as recounted by Kirk Minihane.
Tom Brady was on D&C this morning and spoke about the Logan Mankins trade. Brady spoke glowingly about his former teammate. MFB try to figure out how upset Brady is over the trade.
7th round draft pick Michael Sam was trying to be the first openly-gay player in the NFL. With only 7 days to go before the season opener, the Rams released him on one of the last round of cuts.
The Patriots finally completed a deal that was speculated for weeks, when they traded back up QB Ryan Mallett to the Texans for a conditional 7th round pick. Mallett will be reunited with former New England quarterbacks coach Bill O'Brien.
Tom Curran recaps the Pats preseason and talks about some of the players who may get cut.
Michael Irvin talks about the final preseason game for the Patriots and the biggest storylines heading into the opening weekend.
We recap the summer's biggest sports stories leading into Labor Day Weekend.
Co-founder and chairman of the Boston Beer Company, Jim Koch, talks about his Sam Adams beer and the history of his brewery.
Danny picard is filling in for Mikey and talks with CSNNE's Mike Giardi about Clay Buchholz heading up the Red Sox pitching rotation, and how the Patriots have looked through training camp so far.
Mut and Villani are talking about whether the Red Sox will give Jon Lester the type of contract he is looking for, or whether they might be shopping him with rumors of the Red Sox scouting Cole Hamels.
Fantasy Football Drafts are now happening every day, so Pete Davidson and Jim Hackett have you covered. The NFL season kicks off on Thursday night, so Pete and Jim get their final thoughts of some drafting strategies. They discuss their Auction draft from earlier in the week. Also, some big name players that smart drafters should avoid.
We know your Fantasy Football drafts are happening right now, so Jim Hackett and Pete Davidson are here to help. We know you’d never blow off work to draft right? Turn up the speakers! Our fantasy guys chat up Pete’s most recent article on WEEI.com that offers background on several players you can target late in drafts across multiple league sizes; covering upside players to grab in 8-team leagues, 10-team leagues, 12-team leagues and 14-team leagues. Jim and Pete will be back at 7:30 a.m. on Sunday morning on your radio dial, 93.7 FM, with more ammo for all this weekend’s drafters. Good luck!
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